Introducing Tracey Potter 

Not a template. A strategy built around you.

Selling a property isn’t about noise or generic marketing - it’s about clarity, judgement, and understanding who will buy your home and why.

Tracey helps people across Auckland sell residential property with intention and buy with confidence. Her approach is grounded in the belief that the strongest results come from campaigns designed around the right buyer for the property, not a one-size-fits-all formula.

When you work with Tracey, you can expect:

A tailored strategy based on real buyer behaviour, not assumptions - how buyers search, compare, and make decisions in today’s market

A clear and predictable process, from preparation through to negotiation, so you always know what’s happening and why

Calm, thoughtful guidance at every step, particularly when decisions matter most

Tracey regularly works with a broad range of residential property, including character homes, townhouses, units, new builds, do-ups, development sites, deceased estates, and properties with unique or complex challenges. These situations require experience, sound judgement, and adaptability - not templates. This is where considered strategy makes a measurable difference.

Clients value Tracey’s ability to explain decisions in plain language, track buyer response closely, and manage each campaign in a hands-on, detail-driven way. This clarity reduces uncertainty, minimises risk, and allows sellers to make confident decisions with no surprises along the way.

If you’re selling, Tracey would be happy to talk through how she would identify the strongest buyer profile for your property and design a campaign that attracts them.

If you’re buying, she can help you understand timing, positioning, and opportunity - so when the right property appears, you’re ready to move with confidence.